Samarth AI — Empowering Healthcare with AI

Unnati AI

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What is Unnati AI?

Unnati is an AI-powered Virtual Medical Representative (VMR) designed to revolutionize the way pharmaceutical companies connect with healthcare professionals. It combines Artificial Intelligence with omnichannel communication to automate doctor engagement through AI voice calls, WhatsApp, SMS, Email, and Web interactions. Instead of relying solely on traditional field visits, Unnati enables organizations to deliver personalized scientific communication, product updates, follow-ups, and engagement campaigns at scale. By automating repetitive communication while maintaining meaningful interactions, Unnati helps pharmaceutical companies increase productivity, strengthen doctor relationships, improve campaign performance, and accelerate business growth through intelligent digital engagement.

The Challenge

Pharmaceutical companies face increasing challenges in engaging healthcare professionals consistently due to limited field force availability, geographical constraints, busy doctor schedules, and rising operational costs. Traditional engagement methods often result in inconsistent follow-ups, reduced campaign effectiveness, and limited visibility into doctor interactions. As organizations expand their product portfolio and customer base, manually managing every interaction becomes increasingly difficult. Without a scalable engagement solution, companies struggle to maintain personalized communication, measure campaign performance, and maximize the impact of their marketing and medical initiatives.

Our Solution

Unnati addresses these challenges by providing an intelligent AI-powered engagement platform capable of automating personalized doctor interactions across multiple communication channels. Using advanced AI, the platform delivers product information, reminders, scientific updates, campaign messages, and follow-up communications through Voice, WhatsApp, SMS, and Email. Every interaction is monitored through real-time analytics, enabling organizations to understand engagement trends, optimize communication strategies, and improve conversion rates. The platform works alongside existing sales and marketing teams, allowing them to engage more healthcare professionals while significantly reducing manual effort and operational costs.

Our Vision

Our vision is to redefine pharmaceutical engagement through intelligent automation that enables meaningful, personalized, and scalable interactions between pharmaceutical organizations and healthcare professionals. Unnati aims to become the preferred AI-powered engagement platform by empowering businesses with smarter communication, data-driven insights, and technology that enhances scientific exchange while improving healthcare outcomes across the industry.

Pharmaceutical Companies

Scale doctor engagement while improving campaign efficiency and reducing operational costs.

Medical Representatives

Automate routine follow-ups and spend more time building meaningful doctor relationships.

Sales & Marketing Teams

Execute targeted omnichannel campaigns and monitor their effectiveness through real-time analytics.

Medical Affairs Teams

Deliver scientific communication and educational content more efficiently to healthcare professionals.

Brand Managers

Launch product campaigns, monitor engagement, and make data-driven marketing decisions.

Empower your business with AI-powered content creation, intelligent automation, and seamless publishing. Streamline workflows, boost productivity, and deliver engaging content faster across every digital channel.

AI-Powered Doctor Engagement

Automates personalized communication with healthcare professionals using intelligent AI workflows.

Improved Campaign Performance

Enhances doctor participation and engagement through timely and relevant communication.

24×7 Automated Communication

Continuously engages doctors without dependency on manual intervention.

Reduced Operational Costs

Minimizes repetitive field activities and optimizes resource utilization.

Real-Time Analytics & Insights

Monitor engagement trends, campaign performance, and doctor responses through interactive dashboards.

Omnichannel Communication

Engage healthcare professionals through Voice, WhatsApp, SMS, Email, and Web from a single platform.

Enterprise Scalability

Easily supports multiple products, brands, teams, and nationwide engagement campaigns.


AI Voice Calls

Conduct intelligent, human-like conversations with healthcare professionals to deliver product information, reminders, and personalized communication.

WhatsApp Automation

Share product updates, campaign messages, reminders, educational content, and follow-up communications directly through WhatsApp.

SMS & Email Campaigns

Execute personalized omnichannel communication with targeted messaging across multiple digital channels.

Lead & Engagement Management

Track every doctor interaction, monitor engagement history, and manage leads through a centralized dashboard.

Real-Time Analytics Dashboard

Gain complete visibility into campaign performance, engagement rates, communication effectiveness, and user behavior through comprehensive analytics.

AI-Powered Follow-ups

Automatically schedule and execute intelligent follow-up interactions based on doctor responses and engagement patterns.

CRM & Enterprise Integration

Integrate seamlessly with existing CRM and business systems for streamlined workflow management.

Samarth AI — Empowering Healthcare with AI